At LAS By Ananya, our mission has always been clear—to empower modern women through elegant, affordable, and lasting jewelry. But when it came time to design our logo, we knew it had to be more than just visually appealing. It had to speak our story.
The LAS logo is a refined interplay of the initials L, A, and S—each letter representing the core pillars of our brand:
- L for Luxury
- A for Affordability
- S for Sparkle
These are not just words to us—they are promises we make to every woman who chooses LAS.
The design itself is clean, elegant, and timeless—just like the jewelry we create. The sleek curves reflect femininity, while the structured form represents strength, confidence, and resilience. Much like the women we design for, the logo is a perfect blend of grace and power.
We chose a minimalistic aesthetic because we believe that true luxury doesn’t need to shout—it speaks in subtle sophistication. The monochrome palette adds to this timeless charm, making the logo versatile and effortlessly modern.
In essence, our logo is more than a mark—it’s a symbol of a movement. A movement that says luxury should be accessible, beauty should be wearable every day, and every woman deserves to sparkle—without compromise.
Thank you for being a part of the LAS journey. Every time you wear our pieces, you carry a piece of this story with you.
